Hello, I'm Sid Kapur.
I’m a SEO Copywriter and Digital Marketer.
Fun fact: If you repeat my name over and over, it sounds like you’re saying “Singapore, Singapore, Singapore”. Try it.
Ok stop. You’re either amused or wondering why I would tell you that. For one, believe it or not we just built some rapport. Second, it allowed me to use the word “Singapore” three times in a sentence without it appearing unnatural. Sneaky, right?
Fitting keywords in your content naturally is the ‘art’ behind SEO copywriting. There’s a good bunch of science involved as well — in fact, that’s how I got you here. Scroll on down to find out more.


Hello, I'm Sid Kapur.
I’m a SEO Copywriter and Digital Marketer.
Fun fact: If you repeat my name over and over, it sounds like you’re saying “Singapore, Singapore, Singapore”. Try it.
Ok stop. You’re either amused or wondering why I would tell you that. For one, believe it or not we just built some rapport. Second, it allowed me to use the word “Singapore” three times in a sentence without it appearing unnatural. Sneaky, right?
Fitting keywords in your content naturally is the ‘art’ behind SEO Copywriting. There’s a good bunch of science involved as well — in fact, that’s how I got you here. Scroll on down to find out more.
Betcha Used Google
No secret there — Google is the search engine of choice for most Singaporean web users. So I used Google too (and some other tools) to study the data and reverse-engineer your journey. Then I optimised my site to improve the odds of you landing on my page. And voila! You’re here.
So What Now?
Ideally you’ll stay on my website a little longer (hey, it’s good for my SEO!), see something you like and schedule a meeting — I’m even offering a free SEO Audit if you do! If you’re still not convinced, do me a favour and at least read why you’ll love working with me before you decide.
My Elevator Pitch
I’m an award-winning Digital Marketer; and was one of the founders of Moneysmart.sg, Singapore’s top personal finance website. My expertise extends beyond just SEO copywriting and I deliver value beyond my price. Learn more about me, or if you’ve read enough, let’s meet!
Listen. Speak. Repeat.
Attract the right audience.
Entertain. Engage. Reinforce.
Induce desired action.
A Writer’s Word
You’ll love working with me. Half of my business comes from organic site traffic and the other, from word of mouth. It’s a small industry in a tiny country, and I’m aware of the impact just one unhappy client can have on my business. So I ensure each project ends with smiley faces all around, and focus on giving you the biggest bang for your buck.
I don’t promise what I can’t deliver. You won’t find any over-the-top sounding testimonials or inflated numbers offered as proof of my abilities. No claims to boost your website rankings, site traffic, or leads by crazy percentage points. Instead, I work with you during our first meeting to carefully set realistic and achievable targets – then I hit them.
I practise what I preach. The proof is in the pudding, as they say. I don’t do anything for you that I haven’t already successfully done for myself. You’ll find all writing on this website and blog posts error-free, and well optimised for search engines. I ensure perfection in my own work, before I do the same for yours.